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The New World of Outreach: Thanks to COVID

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Virtual and remote environments have become a new way of performing outreach and education about I&R programs during the COVID-19 response. Our COVID-19 dashboard reports improved outreach efforts and led to new opportunities for partnerships such as with county and elected officials, a newly formed Social Determinants of Health project, and funding from OneStar Foundation. Most importantly, outreach influenced social service agencies receiving CARES Act Funding on how to decide funding priority and eligibility for clients affected by COVID-19. Disaster outreach related to COVID-19 increased dramatically with new opportunities due to COVID-19 response.

Objectives:

  • Identify ways to continue outreach in virtual environment using remote work technology
  • Understand the importance of data dashboard reports using platforms such as PowerBI; 211 Counts as outreach during disasters (COVID-19, 2020 Hurricane response, STEAR for COVID-19 vaccines)
  • Utilize new opportunities for outreach during COVID-19 such as Virtual Health or Community Fairs, drive thru events and online training for 211texas.org
  • Turning new resources for COVID-19 into outreach opportunities

Janna Shoe, LBSW-IPR, CRS

Outreach & Disaster Coordinator

United Way of Greater Houston, Coastal Bend (Corpus Christi) Region, Texas


Janna Shoe is the Outreach & Disaster Coordinator for United Way of Greater Houston, 211 Texas/United Way HELPLINE, Coastal Bend Region. She has over 25 years experience in outreach and disaster response as an AIRS Certified Community Resource Specialist and AIRS Disaster Team Response Member In addition, Janna has served on the Texas Alliance of Information & Referral Systems (TAIRS) board as past president, AIRS Disaster Committee as co-chair and presented training topics at TAIRS/AIRS conferences. Her love of brochures and a local UW printed I&R directory brought her into the 211 Texas network. In her spare time, she enjoys reading historical fiction, 300 or below count puzzles, and occasional "pet therapy" with her rescue cat, Pumpkin if she's so inclined.

Halley Goldstein, LSW, LMSW, CRS

Disaster/Outreach Coordinator

United Way of Greater Houston, Houston, Texas


Halley Goldstein is the Disaster/Outreach Coordinator for the United Way of Greater Houston's 211 Texas/United Way Helpline. She is a Licensed Master Social Worker, a Certified Information and Referral Specialist, and she has over 8 years of experience in Disaster Recovery. She is passionate about Community Outreach because it helps spread information and resources to people who may not otherwise have access to it. In her free time, Halley loves to read and spend time with her cats, Cleo and Nyx.

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CLICK HERE TO VIEW - The New World of Outreach: Thanks to COVID
Select the "View On-Demand Recording" button to begin.  |  60 minutes
Select the "View On-Demand Recording" button to begin.  |  60 minutes Virtual and remote environments have become a new way of performing outreach and education about I&R programs during the COVID-19 response. Our COVID-19 dashboard reports improved outreach efforts and led to new opportunities for partnerships such as with county and elected officials, a newly formed Social Determinants of Health project, and funding from OneStar Foundation. Most importantly, outreach influenced social service agencies receiving CARES Act Funding on how to decide funding priority and eligibility for clients affected by COVID-19. Disaster outreach related to COVID-19 increased dramatically with new opportunities due to COVID-19 response.
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1.00 Hour(s) of Professional Development credit  |  Certificate available
1.00 Hour(s) of Professional Development credit  |  Certificate available
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